The Long Island City Partnership held a networking event, showing that face-to-face business relationships still have a place in 2013. As many turn to social media, the Partnership wants to bring the personal touch back into business.
At Riverview last week, Dan Miner, senior vice president of the partnership, said that one of the most important things for anyone in business is to ensure that the branding of your company is good and accessible.
“We’ve been doing business networking events in Long Island City for a long time,” said Miner, noting the event drew close to 90 people on one of the coldest nights in recent memory.
That said, Miner said networking events are also a good way to grow your online contacts.
“If you come to an event like this, you have other people who you can add to your social media list,” he said.
With tech start-ups and new small businesses opening up throughout the growing neighborhood of Long Island City, Miner said they rely on word of mouth and the reputation of the organization to grow the partnership.
“We hope that as businesses come into the area they find us or someone tells them about us,” he said.
Miner said that he was happy with last week's turnout, and that it “kicks 2013 off on a positive note.”
In the coming year, the organization plans to host a real estate breakfast in April, another networking event in May larger than the one that took place on Thursday, and attempt to put some events together working with local officials.
Sometimes the partnership holds events with guest speakers, but Miner said that business people just need the ability to get together and meet one another.
“Networking events are an important thing for the business community,” he said.
Doris Nowillo Suda, event coordinator for Riverview, said that the event was interesting because she was able to see new faces mingling with those who she has known for years.
“The whole purpose is to connect and get new clients,” she said, “and from a restaurant’s perspective, I hope that I can host annual meeting and Christmas parties.”
When asked about the influx of residents and businesses in the neighborhood, Suda said that she has noticed a difference in the networking events.
“People are curious to see the growth of Long Island City down by the water,” she said.