And not just any shop, but a vintage store with a quaint, chic boutique feel and aptly named after her mother, Antoinette.
Oliveri opened the store in May 2011 after immersing herself in all facets of retail for many years. But it was also the encouragement of her mother, who owns a vintage warehouse in New Jersey, that ultimately led her to open the store.
“My mom has been pushing me right out of college because she’s been collecting vintage items for 50 years,” she said.
But for a while she felt the timing wasn’t right.
“I felt I had to mature, go to college, finish and work in the industry,” said the Fashion Institute of Technology graduate. And so she did. From high school throughout college, Oliveri exposed herself to sales, licensing and product development until she felt she was ready.
“I hate to say it, but one day I got bored at my desk and went on Craigslist looking at retail spaces, I got that itch,” she said. She came upon the empty space at 119 Grand Street and knew it was meant for her. Jumping on the relatively inexpensive rent, she made an offer and forged forward with her vision.
“It’s been great, it has been amazing,” she said of her experience so far.
The two-year resident of Williamsburg loves the neighborhood’s vibe.
“I think even if I lived in Queens or Manhattan, I still would’ve chose Williamsburg because it’s neighborhood-y, it has the right customer I’m looking for,” she said.
And with her affordable prices, she feels it’s something that distinguishes her form other vintage outlets.
Oliveri also makes it her duty to be a good neighbor. She’s actively involved in community-oriented activities, from offering local discounts to hosting events, helping animals in the nearby shelter and sweeping not just her storefront, but all the way down the block.
“It’s important to be a good neighbor; good neighbors watch out for each other and there is a sense of security in that,” she said. “I’ve already developed relationships with families here, they trust me. I’d like to grow old here.”
For more information about the boutique, visit her website.